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Tuk-tuk drivers in Bangkok have been struggling to make ends meet during the Covid-19 pandemic as visitor numbers tumbled amid tight border restrictions. However, unexpected help has come from K-pop fans, who have been placing ads on tuk-tuks to celebrate their idols’ birthdays and album launches. The K-pop-obsessed youths used to buy space on large billboards, but after anti-government protests, they have been putting their money instead on grass roots businesses.

Related story:
Why Thai K-pop fans are buying ads on tuk-tuks across Bangkok https://sc.mp/1afl

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