Assignment Asia: World's Biggest Shopping Spree
CGTN, 17 Jun 2022
For more:
https://www.cgtn.com/video
It's not Christmas or Lunar New Year, but November 11 is now one of the world's biggest shopping days, eclipsing America's Black Friday or Amazon Prime Day sales by a large margin.
The date is known in China as Double 11 (11.11) or Single's Day – a day where retailers nationwide slash prices and offer huge discounts.
Every year, e-commerce giants Alibaba and JD.com rack up record-breaking sales during that time on apps like Taobao and Jingdong.
In 2021, goods costing over $139 billion were bought during the 11.11 sale, and over four billion parcels were delivered.
Go behind-the-scenes to find out how 11.11 sales break records every year, and what it takes to capture the hearts and wallets of shoppers today.
Subscribe to us on YouTube: https://goo.gl/lP12gA
Download our APP on Apple Store (iOS): https://itunes.apple.com/us/app/cctvnews-app/id922456579?l=zh&ls=1&mt=8
Download our APP on Google Play (Android): https://play.google.com/store/apps/details?id=com.imib.cctv
https://www.cgtn.com/video
It's not Christmas or Lunar New Year, but November 11 is now one of the world's biggest shopping days, eclipsing America's Black Friday or Amazon Prime Day sales by a large margin.
The date is known in China as Double 11 (11.11) or Single's Day – a day where retailers nationwide slash prices and offer huge discounts.
Every year, e-commerce giants Alibaba and JD.com rack up record-breaking sales during that time on apps like Taobao and Jingdong.
In 2021, goods costing over $139 billion were bought during the 11.11 sale, and over four billion parcels were delivered.
Go behind-the-scenes to find out how 11.11 sales break records every year, and what it takes to capture the hearts and wallets of shoppers today.
Subscribe to us on YouTube: https://goo.gl/lP12gA
Download our APP on Apple Store (iOS): https://itunes.apple.com/us/app/cctvnews-app/id922456579?l=zh&ls=1&mt=8
Download our APP on Google Play (Android): https://play.google.com/store/apps/details?id=com.imib.cctv
